youtube – use beyond use

I love how youtube is being used for things other than just video, or at least how it can be used for more than its initially intended purpose.

Back in the old old days, if you wanted to send someone a song you’d have to find a site that was streaming that mp3 or real audio or what not, now you use youtube. People play songs on youtube in the background. That’s awesome.

Even things like partnering with CNN for the Democratic and Republican debates. Politicians using youtube as a campaigning tool.

People using it to broadcast original content, sometimes just plain silly content.

And that’s great, launch a product, and let those who use it decide how they will use it. As Guy Kawasaki says, “let people pervert your product”.